Enjoy every moment

Gulf Coast Lifestyle

What will you do when the time is truly yours?

You don’t have to travel far for clear turquoise water and white sand beaches.

The Gulf Shores used to be a little-known treasure but people are discovering the 32 miles of beaches that line the edges of the Alabama shoreline. Made almost entirely of quartz grains washed down from the Appalachian Mountains thousands of years ago, the beaches that make up Gulf shorelines are some of the finest in the world.

Explore your neighborhood

A special place in the sun

Beautiful weather, stunning beaches, miles of preserved land and state parks, championship golf and fishing, national beach volleyball tourneys, music festivals, tennis, fabulous shopping, diverse dining and a vibrant culture scene all make this part of the Gulf Coast a special place. For those who live and vacation here, it’s even more rewarding, with seasonal festivals, an active boating and fishing community, and a carefree, beach town vibe that makes every day feel like vacation.

Golf

More fairways for less green

One Club is part of the "Best 45 Holes in Golf", inspired and designed by Arnold Palmer. Located a “chip shot” from the start of the famed Robert Trent Jones Golf Trail and the pristine quartzite beaches of the Emerald Coast, residents of One Club enjoy golf and sand any time, any day, or all day.
Let's golf

Best 45 Holes
The Alabama Deep Sea Fishing Rodeo

Fishing

High tides and good times

Whether you drop your line inshore, offshore, from a pier or a chartered boat, the bounty of Gulf Coast waters never disappoints. International boating and fishing championships pepper the Gulf Shores calendar year-round.
Go Fish

Entertainment

A vacation around every corner

Family-friendly activities like water parks, arcades and the Alabama Gulf Coast Zoo are all around. Whether it’s the new OWA amusement park, mini-golf, or marine adventures with Cousteau, Dauphin Island, and Gulf Shores State Park, Gulf Shores offers the chance to make memories that last a lifetime.
Have fun

The Park at OWA
Fresh Gulf Coast Oysters

Food and Drink

Gulf Coast dining

With many inviting places to meet with friends, chat and learn more about the area, enjoy many delectable surprises when it comes to the Gulf Coasts specialties in food and drink! The region provides a smorgasbord of traditional and contemporary cuisines, and wonderful fresh, seafood flavors.
Find your favorite

NCAA Women’s Beach Volleyball Championships

Events

Something for everyone

Gulf Shores is a vibrant community that offers thousands of ways for residents and visitors to relax and play. If you’re a sports fanatic, an avid fisher, or you’re just here for the food, there’s always something exciting happening.
Explore local events

Events

Something for everyone

Gulf Shores is a vibrant community that offers thousands of ways for residents and visitors to relax and play. If you’re a sports fanatic, an avid fisher, golfer, or boating enthusiast, or you’re just here for the food, there’s always something exciting happening.
Explore local events

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